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The Pow
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Contact us
The Pow
Blog
Gear
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The long-overdue return of a 70s icon!
GEAR D. McIlhenny 10/7/25 GEAR D. McIlhenny 10/7/25

The long-overdue return of a 70s icon!

The Ski Aviators is a throwback to the most iconic ski sunglasses ever made.

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5 reasons why Freebirds™ are the best ski and snow goggles for winter
GEAR D. McIlhenny 10/6/25 GEAR D. McIlhenny 10/6/25

5 reasons why Freebirds™ are the best ski and snow goggles for winter

Maximum performance, without compromising on style. The Freebirds goggles from VALLON have it all.

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7 reasons why Heron Glacier are the perfect sunglasses for this winter
GEAR D. McIlhenny 10/5/25 GEAR D. McIlhenny 10/5/25

7 reasons why Heron Glacier are the perfect sunglasses for this winter

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4 reasons why you need Ski Aviators in your sunglasses collection
GEAR D. McIlhenny 9/17/25 GEAR D. McIlhenny 9/17/25

4 reasons why you need Ski Aviators in your sunglasses collection

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Classic glacier glasses make a comeback with revamped performance technology
GEAR D. McIlhenny 9/10/25 GEAR D. McIlhenny 9/10/25

Classic glacier glasses make a comeback with revamped performance technology

Trusted by the world’s leading mountaineers, glacier glasses have been brought back with performance and style by VALLON.

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6 reasons Heron Mountain are the ultimate all-round sunglasses for the mountains.
GEAR D. McIlhenny 7/10/25 GEAR D. McIlhenny 7/10/25

6 reasons Heron Mountain are the ultimate all-round sunglasses for the mountains.

We tested the Heron Mountain sunglasses to see if the substance matched the style. Take a look at our top 6 reasons to get yourself a pair.

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Oldschoolers Spring Sales Edition 2025
GEAR D. McIlhenny 3/21/25 GEAR D. McIlhenny 3/21/25

Oldschoolers Spring Sales Edition 2025

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4 reasons why Heron Glacier side shield sunglasses are ideal for winter
GEAR D. McIlhenny 2/12/25 GEAR D. McIlhenny 2/12/25

4 reasons why Heron Glacier side shield sunglasses are ideal for winter

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Après Ski goes 80s with these stylish aviators
GEAR D. McIlhenny 1/7/25 GEAR D. McIlhenny 1/7/25

Après Ski goes 80s with these stylish aviators

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Freebirds: 70s-inspired design fitted with optics from ZEISS.
GEAR D. McIlhenny 1/2/25 GEAR D. McIlhenny 1/2/25

Freebirds: 70s-inspired design fitted with optics from ZEISS.

A classic design combined with a high-tech lens from Carl Zeiss, the Freebirds™ from VALLON are a winning combination of style and performance.

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The Ultimate Oldschoolers Gift Guide
GEAR D. McIlhenny 12/1/24 GEAR D. McIlhenny 12/1/24

The Ultimate Oldschoolers Gift Guide

Our top gift ideas for this season

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The Oldschooler’s Gift Guide for 2024
GEAR D. McIlhenny 11/11/24 GEAR D. McIlhenny 11/11/24

The Oldschooler’s Gift Guide for 2024

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